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II. Main Cultural products
3. Ethnography

Questions

  1. Why are ethnography and ethnology important? What is the difference between these two terms?
  2. What is the importance of ethnographic products for rural tourism visitors?
  3. How would you structure and focus an ethnographic product? Give the reasoning for your decision.
  4. Define four tourism products related to ethnography that could be attractive in your area.
  5. How would you promote each of them?
  6. Imagine that you plan to set up a small museum or interpretation centre for a topic of your choice. What would be the practical steps to take?
  7. Is there any economic (agriculture, industry, craft, etc.) activity in your area that was very important in the past, but is now almost abandoned and has disappeared? If yes, how would you proceed in order to represent it in a thematic ethnographic product or installation?

Task: elaborate a list of ethnographic resources (organized or spontaneous) that exist in your area

Make an inventory of the potential or existing ethnographic objects and heritage in your area that could be visited by tourists. For this purpose, use the list in 3.1 above and add new items to it if needed. Construct or group them around „stories”, for example: there were famous events in your area - discover the exact place where it happened, whether there are any physical remains of the event, how is it reflected in the local story-telling or sagas, etc. Similar stories can be created around physical elements such as tombstones, outstanding nature monuments such as old trees, etc. Speaking with locals – especially the oldest ones – is a box of surprises: in many rural areas, until very recently (30-40 years ago) there were no written documents and not even photographs: all their heritage is in the mind of people. Then classify these objects and heritage by their type and character and depict them on the local map. Set up a database with relevant information: what to see, whom to contact, best time for visit/contact, special precautions due to sustainability constraints, etc. Define who could be interested in this object, how to present it to them, and whether there is any possibility to generate income / business around it. If applies, check if other complementary services are needed or convenient (access, catering, restaurant, accommodation, guidance service, etc.).

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